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Thursday, May 28th, 2009

Shoe Rental: Try Before You Buy

One upside to the dismal economy: an increase in national creativity.  Across the country, consumers are taking creative approaches to obtaining fashionable footwear. Some are taking their old favorites to repair shops, rather than shelling out precious greenbacks for new kicks. Others are swapping clothes and accessories with friends, as the Associated Press recently highlighted in an article titled “Squeezed by Economy, Shoppers become Swappers.” Still others are turning to an age-old technique for preserving limited funds: rental. As highlighted in the video at below, Maggie Snow and Shannon Valitzek, sisters hailing from Boise, Idaho, are offering consumers a chance to save both the earth and a few bucks by renting formal shoes out of their store, One Night Stand.

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