Danger, danger, DANGER!!! I just found, and maybe I am behind the times, my new best friend: Shop It To Me. It is basically your online personal shopper that hunts down all the deals and steals from a plethora of designers. Of course you can personalize your online personal shopper (redundancy intended), by selecting your favorite designers (over 200 to choose from), and your shoe, top and bottom sizes, as well as how many times per week you’d like to receive the updated online sale list. And this personalized shopper hits all the great stores from Shopbop and Bluefly to Nordstrom and Saks. I guess the clincher for me was when they actually offered Fila as a brand to choose from—I haven’t rocked those since 1984! The danger in all of this is actually receiving the emails; there they are, a ton of sales staring you in the face, begging for you to click and buy. It is only going to exacerbate our already obsessive compulsive shopping habits!
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