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February 6th, 2008

Putting the “wow factor” back in

Victoria’s Secret has always tried to put the ‘wow factor’ back in um… advertising… by pushing the limits of sexuality in the um… FCC.  This year’s commercial was no exception, which showcased one Adriana Lima (thank goodness they left Bob Dylan on the sidelines for this one—I still get flashbacks!) in a sexy little lace number.  She effortlessly twirled a football in her hands while staring directly into the souls of men across the country, whom attentively sat in their worn-out leather chairs, beers resting on the one-pack belly they have worked so hard to create.  I get it, I really do; it represented a classic domestic struggle that men and women are faced with any given Sunday: football or sex? 

I know, it’s a toss up for me as well.


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