I’ve previously blogged about the popularity of custom fashion, but now I’d like to explore how customization transfers to footwear. More shoe designers and manufacturers are beginning to incorporate customization into their product lines, especially big companies like Nike, Adidas, and Puma. The most popular custom footwear programs are the Nike ID, Adidas AdiColor and the Puma Shoe BBQ, whose custom kicks start at around $80.  Unfortunately, these custom shoe programs only encompass athletic shoes. If you’re looking for a more custom designer shoe  you should expect to pay much more.